So, there I was. I had just arrived in Florida for a weekend getaway and checked into my hotel. The bad news was that it was getting late, and I was getting hungry. The good news was that my hotel had an in-house restaurant, and it was a premium steak house. I knew it was…
How often do you look up your shop online? As a former shop owner, I rarely took the time to review how my shop appeared on the internet. When I first opened my doors, the top referral source was word-of-mouth. But within two years, that dramatically shifted. First-time customers would tell me they found me…
What is really stopping you? As I reflect on this question, I’m reminded of a story that was written in the book Go For No, by Richard Fenton. Fenton tells the story of a Chicago Insurance Company struggling to sell policies. The typical agent was only selling two policies per month and the executive board…
I was recently thinking about what makes a baseball player great. I remembered sportscasters talking about the difference between a player with a .250 batting average compared to one batting .300. The typical major leaguer gets 12 at-bats per week. A .250 hitter gets a hit in 3 out of the 12 plate appearances (3…