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Profit / Cash Flow

How to Qualify Your Labor Rates

How to Qualify Your Labor Rates

by on September 13, 2023

“I can’t raise my labor rate to that!” This is a common phrase ATI’s coaches hear from members after calculating where the labor rate needs to be relative to labor costs. The disconnect is that we’re already committed to our labor COG (cost of goods) because we already incurred labor expenses like technician wages, benefit…

Is Your Shop Discounting Properly?

Is Your Shop Discounting Properly?

by on April 6, 2023

Giving discounts properly in your auto shop is essential for attracting and retaining customers, building a positive reputation, and managing finances. Every shop management software system has a procedure to reduce customer repair order totals or, in other words, apply discounts. How we discount in those SMS systems can give us much-needed data or mask…