If ATI were to give out an award at SuperConference for the Lowest Labor Rate in the Country, “Patrick” would have been the winner! Patrick was a member who I coached several years ago, who owns a shop in Central Pennsylvania, where he charged a $70.00 per hour labor rate. While his labor margins were…
My wife is the ultimate accountability coach. During the holidays, she was holding me accountable for the completion of several household projects. My first assignment was to change the light-bulb in the basement bathroom. Based on the size of the room, I could do this by myself using a three-foot ladder. My next task was to…
“Do you always take the action that you know you need to take?” As I reflect on this question, I’m reminded of a scene from my favorite movie “The Matrix.” There was a pivotal point in the picture where Neo, the lead character, is having a conversation with Morpheus his coach. I refer to Morpheus as…
Have you ever wondered: “How do I get what I want in life?” As I reflect on this question, I am reminded of an interview I saw this weekend with former Ohio State University Running back Ezekiel Elliott. Coming out of high school, he was the top college football prospect in the nation, with over…
I have fond memories of the summer of 2012 when my wife and I got the news that she was expecting our second child. During my coaching calls, my clients would ask, “Eric, are you ready?” I would go home in the evenings, and my friends would ask, are you ready? I would see my…